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Denver Beer Company – Brand Marketing Strategist –




Denver Beer Company – Brand Marketing Strategist – Brewbound.com Craft Beer Job Listing | Brewbound.com



































































































































Denver Beer Company

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BRAND MARKETING STRATEGIST – DENVER BEER CO. 

Do you lie awake at night, ruminating on the psychology of consumer choice? Are you able to create compelling social media content through storytelling? Is collaboration and community building your love language? Do you firmly believe there is nothing better than sharing a delicious craft brew at the end of a perfect outdoor day in Colorful Colorado? Did you answer yes, yes, yes, and yes?!? Well then, we’d love to meet you! Denver Beer Co is looking for a highly organized, boots on the ground, savvy and innovative marketing professional, adept across multiple disciplines (specifically online + social media platforms) who can help us build brand awareness and create raving fans. Marketing is essential to our company culture, therefore, success in this role requires an adept communicator, a creative mind, and coalition builder. If you are thinking to yourself…”HECK YEAH!” please submit your resume and answers to the following questions to [email protected]:

  • Show us your style! Tell us why this gig is a great fit for you, and why you are a fit for us.
  • What is your biggest strength and why is that an asset to our growing company?
  • Would you be willing to participate in a “working interview?” We may ask for a sample of your work for a specific business assignment. 

WHAT’S IN IT FOR YOU?  

  • Salary range $55,000 – $70,000

  • Paid Time Off – 3 weeks annually

  • Paid Holidays – 7 days annually

  • Discretionary Annual Bonus

  • Health Insurance 

  • Employee Assistance Program

  • 401(k) with Company match

  • FREE BEER!

  • FREE SCHWAG!

  • Employee Discount

  • Team Oriented Culture – FUN – Rewarding Work with GREAT People

WHO ARE WE? An independently owned and operated craft brewery, Denver Beer Co was founded 11 years ago on the core belief that beer is serious FUN. Our team creates approachable and damn delicious beer that is made with the finest locally sourced grain and produced using 100% clean solar power. We foster a safe, inclusive, and team oriented culture for our people and community.  denverbeerco.com 

WHAT WE’RE LOOKING FOR?

  • Bachelor’s degree in business, marketing and/or communications 

  • 4+ years of progressive marketing experience working within an agency or a brand

  • Craft beer geekiness is a PLUS!

  • Prior experience with Google Suite, Adobe Suite, Constant Contact, SEO, and project management software is a PLUS!

  • Creative copywriter who can develop well-written, witty, fun, interesting and pithy content for blogs, social media posts, newsletters, website copy and more.

  • Ability to utilize Google Analytics to track ad performance, knowledge of social media advertising campaign strategies and platforms.

  • Strong communication, time management and analytical skills

  • Collaborative team player who can effectively give and receive feedback

  • Type A, go-getter, Johnny or Janey on the spot, organized, self starter are key attributes for success in the role

 

WHAT YOU’LL DO? 

  • Coordinate and collaborate with the marketing, communication, sales, brewing and hospitality teams to deliver and execute highly creative, go to market campaigns. Understand the market dynamics of our community, providing insight and direction to develop marketing strategies and business opportunities to promote and build the brand 

  • Maintain social media presence and maintain social campaigns, creating strategy and content for social media postings on all platforms. 

  • Apply qualitative reasoning to different forms of data related to branding efforts through analytics and data. In addition, reading and understanding trends and adapting DBC’s strategy accordingly

  • Drive collaboration with Hospitality, Sales, and Innovation departments to help achieve sales goals and ensure DBC’s product line remains relevant and diverse. 

  • Collaborate with our event coordinator, creative director, and hospitality teams to design internal events that represent Denver Beer Co. brands and vet external event partnerships that maximize exposure, ensure brand alignment, all to support the strategic marketing plan. 

  • Establish relationships and foster partnerships with industry partners, local companies, and community organizations that create cross market opportunities, furthers the mission of Denver Beer Co, and increases brand awareness. 

  • Live the Denver Beer Co Standards that are core to our culture and success! Over and Above . Accept Challenge . Pride . Continual Improvement . Camaraderie

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